Published on September 29th, 20180
Ways Instagram Stars Make Money and Travel the World
See the world, share photos of the amazing places you visit, and get paid for the pleasure.
Though to many this sounds like an improbable career path, there’s a growing number of people out there doing just that and making it work. Instagram has become a veritable gold mine for thousands of enterprising travelers looking to cash in on their daily adventures.
But how exactly do the people behind these successful pages manage to do what they do? Here’s how.
1. They have to grow an engaged following
To make money from Instagram, it’s essential for Instagrammers to have a large, engaged group of fans who like and comment on their content, and keep coming back for more. While some accounts explode overnight, the vast majority of successful Instagrammers have spent years cultivating this following through hard work and dedication.
The first step is to settle on a niche that you love, the next step is to post regularly, which means once a day or more and at similar intervals, since it’s a social media platform, it’s also essential to be social. Last but not least, the top Instagrammers place a huge focus on high quality images!
2. They undertake sponsored campaigns
Creating sponsored campaigns with companies in the travel industry is a lucrative way for Instagrammers to monetize their accounts. Tourism boards, travel insurance providers, rental car companies, airlines, and more companies regularly organize marketing campaigns that rely on Instagram influencers.
3. They create sponsored posts
These are far easier to set up than full campaigns and tend to require a single Instagram post. Often they can be a simple review with an accompanying photo featuring the product or service. When it’s a product, like a watch, or travel gear, the Instagrammer will typically keep the product in question and receive a fee on top of this for the review.
4. They become brand ambassadors
Brand ambassadorships are long-term partnerships between an influencer and a brand that fits well with their niche and that naturally lends itself to their audience. They’re more akin to the sponsorships that, for example, sports stars have with sporting goods manufacturers. In exchange, the influencer is bound to promote the brand regularly during that agreed upon time frame.
5. They teach others how to do the same
Many successful travel Instagrammers have turned their individual model of success into its own side business. By selling their knowledge of how to make money traveling the world, other people can follow in their footsteps and use those secrets to do the same thing. This can be in the form of workshops, online courses, or speaking at seminars and conferences.